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Front Desk HQ

Text-First Front Desk + Voice upsell — the playbook, the checklist, and the record, on one page. One aim: the first client, as fast as possible.

Phase 3 of 6 — Build the list Pre-launch — nothing sent yet Updated 5 Nov 2026
Offers sent
0 / 30
Targeted offers to screened businesses.
Paid pilots
0 / 2
The falsifier: 30 offers with fewer than 2 paid pilots = pivot to GEO Fix-It.
Current phase

Phase 3 — Build the list

The demo is built and live at igsproducts.com/frontdesk/demo/ (5 Nov) — an interactive text + voice simulation: missed call → instant text-back → qualify → booked slot, with the owner summary alongside. The work now is the list: one trade, one metro, 30 targets screened on pain evidence.

Status at a glance

Done

  • Pick confirmed — Text-First Front Desk (4 Nov)
  • Two packages under one offer — Text lead, Voice bundle
  • Business structure confirmed; scans frozen
  • Starter kit built (3 Nov)
  • Competitor pricing research completed
  • Problem Finder form published live
  • Pricing locked as proposed (5 Nov)
  • Pilot terms finalised
  • Demo built & live — igsproducts.com/frontdesk/demo (5 Nov)

In progress

  • Phase 3 — build the list
  • Current step: pick one trade + one metro

Waiting

  • Outreach — Phase 4, after the list
  • Demo → pilot conversion — Phase 5
  • First client — Phase 6

Next 3 actions

1

Pick one trade + one metro

A single trade in a single metro area — depth over spread.

2

Screen 30 targets on pain evidence

Google reviews citing unanswered calls; no online booking; owner-operated; NOT on Jobber / ServiceTitan / Housecall Pro; willing to fund their own account.

3

Stage Touch 1 for the screened list

Evidence line from their own reviews + the demo link + the Problem Finder form — drafted and staged for Ian to approve and send in Phase 4.

Decision status

✓

No decision waiting

Pricing was locked on 5 Nov — Text $297/mo + $497 setup · Voice bundle $497/mo + $997 setup, as proposed. The demo is built and live. The next milestone is the screened list of 30.

The road to the first client

Six phases, in order. Each step carries a short “how” — steps tick as the work completes, and this page is updated as we progress.

FALSIFIER

30 targeted offers → fewer than 2 paid pilots = pivot to GEO Fix-It. The fallback is already researched — see the Business structure page.

00

Decide

Done
  • Pick confirmed: Text-First Front Desk

    Confirmed 4 Nov 2026 — the core business. Everything else is a cash bridge or parked.

  • Two packages under one offer

    Text is the lead product; Voice sells only as a bundle upsell, never standalone.

  • Structure confirmed, scans frozen

    Core / cash bridge / parked locked. No new scans — from here, evidence comes from the market.

01

Lock the offer

Done
  • Lock the pricing

    Locked 5 Nov 2026, as proposed: Text $297/mo + $497 setup; Voice bundle $497/mo + $997 setup. Floors and UK/AU numbers on the Offer tab.

  • Finalise pilot terms

    30-day paid pilot, 100% credited against setup if signed within 30 days of pilot end. Only guarantee: live-by date (5 business days) or the pilot fee is refunded.

02

Build the demo

Done
  • Build the demo system

    Built and live 5 Nov 2026 at igsproducts.com/frontdesk/demo/ — interactive text + voice simulation: missed call → text-back → service / urgency / area / name → booked slot + owner summary, with the human-escalation rule visible. Labelled a simulation; no live SMS number claimed.

  • Run the demo script from the starter kit

    The kit’s script and qualification tree run in the live demo — handyman / HVAC / cleaning scenarios (after-hours booking, price question, reschedule, late-night emergency), verified end to end including the emergency flow.

  • Document the A2P registration path

    A2P registration handled for the client — and rescuing a broken registration is the door-opener.

03

Build the list

Current
  • Pick one trade + one metro

    A single trade in a single metro area — depth over spread.

  • Screen 30 targets on pain evidence

    Google reviews citing unanswered calls; no online booking; owner-operated; NOT on Jobber / ServiceTitan / Housecall Pro; willing to fund their own account.

04

Outreach

Later
  • Touch 1 — evidence + demo offer

    Text-only: one line of evidence from their own reviews, the free working-demo offer, and the Problem Finder form link.

  • Touch 2 — day 3–4 bump

    A short follow-up text on day 3–4.

  • Touch 3 — day 8–10 breakup

    The final text on day 8–10 — then the thread closes.

  • Approve, send, log

    Ian approves and sends; every send and every reply is logged in Records.

05

Demo → pilot

Later
  • Personalised demo within 24–48h

    Anyone who responds gets a demo built on their stated #1 problem, inside 24–48 hours.

  • Offer the paid pilot

    Credited against setup, live-by date guaranteed — the terms locked in Phase 1.

06

First client

Later
  • Pilot live within 5 business days

    The live-by promise from the pilot terms.

  • Convert to monthly at pilot end

    The pilot fee is already credited — conversion is a signature, not a new sale.

  • Log everything in Records

    Sends, replies, dates, outcomes — the log is the truth of the campaign.

The record

What was done, who was contacted, what came back. Entries are added as the work happens.

Activity log

3 NOV

Starter kit built

Offer, targeting filter, demo script, qualification tree, two $0 build variants, pilot draft, outreach pack.

4 NOV

Pick confirmed

Ian confirmed Text-First Front Desk as the first pick.

4 NOV

Pricing research completed

Competitor pricing research finished — the proposed numbers are on the Offer & Pricing tab.

4 NOV

Problem Finder form published

The form is live and collecting responses — link on the Assets tab.

4 NOV

Two-package direction set

Text as the lead package, Voice as the bundle upsell.

4 NOV

Structure confirmed

Core / cash bridge / parked locked; scans frozen.

4 NOV

HQ page commissioned

This page commissioned as the campaign’s live tracker.

5 NOV

Pricing locked

Ian locked the pricing as proposed — no changes. Phase 1 complete; Phase 2 demo build is now current.

5 NOV

Demo built & live

Interactive text + voice demo live at igsproducts.com/frontdesk/demo/ — browser-QA passed. Phase 2 complete; Phase 3 list build is now current.

Outreach log

# Business Contact Touch Date Status Reply
No outreach sent yet

The log starts when Touch 1 goes out.

One offer, two packages

Text leads. Voice is never sold alone — it is the bundle upsell on top of Text.

✓LOCKED 5 NOV 2026 — as proposed, no changes
Lead package

TEXT LOCKED

$297/mo
+ $497 setup
  • Missed-call text-back, A2P registration handled
  • AI SMS + webchat qualifying
  • Calendar booking
  • Human-handoff alert
  • Per-enquiry summary + monthly report
  • Reminders
  • Simple review request included
Add-ons
  • Review management+$49–99/mo
  • Quote-chase+$99/mo
  • Extra location+$99/mo
Bundle upsell

VOICE LOCKED

$497/mo
+ $997 setup
  • Everything in Text
  • Realistic AI voice (Retell)
  • Warm transfer
  • Recordings + transcripts

Minutes pass through at cost on the client’s card — ~$0.11/min typical ($0.07–0.31 range), never marked up. Month-to-month, no lock-in.

Pilot, floors, other markets

The pilot

$297 Text · $497 Voice — 30 days

100% credited against setup if signed within 30 days of pilot end. The only guarantee: live within 5 business days, or the pilot fee is refunded.

Price floors

Text $197 · Voice $349

UK / AU pricing

UK £249 / £399 · AU A$449 / A$749

Text / Voice monthly, for UK and Australian prospects.

The wedge

Why we win

The #1 complaint against incumbents like Rosie and Smith.ai is billing — surprise metered overages and cancellation friction. We sell the opposite: predictable billing, minutes at cost, month-to-month — with A2P rescue as the door-opener.

Everything the campaign runs on

One place for every link and document the Front Desk push uses.

Problem Finder form

The problem-discovery form sent with Touch 1 — also reveals what else respondents want solved.

Business structure page

The confirmed structure — core, cash bridge, parked — and the four scan editions behind it.

Pricing research

“Front Desk Pricing — Market + Ours” — the market scan behind the locked numbers.

INTERNAL

Starter kit

Offer, targeting filter, demo script, qualification tree, two $0 build variants, pilot draft, outreach pack.

INTERNAL

The demo

Interactive text + voice demo — missed call → text-back → qualify → booked slot + owner summary, plus the missed-call cost calculator. Live at igsproducts.com/frontdesk/demo/